QLG Media operates a portfolio of consumer-facing performance brands across regulated verticals — connecting ready-to-buy Americans with the businesses that serve them, profitably and compliantly.
Most of performance marketing chases the cheapest impression. We don't.
Regulated verticals — health insurance, Medicare, final expense — are the categories where consumers actually need a real person on the other end of the line. They're complex. They're high-stakes. They're personal. A form fill won't close them. A chatbot won't earn their trust. They want to talk to someone who can answer real questions.
That's the bet. We build properties consumers trust, run media that connects them to licensed agents, and operate at the call volume needed to keep advertisers' lines busy. It's not the easiest channel — but it's the one that produces real outcomes for the consumer and for the business buying the call.
Our founder started in performance marketing in 2007 — running affiliate offers, building landing pages, and learning what works and what will burn through your budget with no results. Eighteen years later, that experience runs through every QLG property.
QLG Media LLC was incorporated in 2019 in South Florida. Since then, we've launched two consumer-facing brands, built a senior in-house media-buying team, and scaled to 2,800+ inbound calls per business day across health, Medicare, and final expense verticals.
We've stayed deliberately small. No outside investors, no growth-at-all-costs mandate. We grow when the work is good and the unit economics make sense — and we say no to the rest.
"Quality Lead Generation" is the company name. It's also the bar. Here's what it means in practice:
We're hiring media buyers, video editors, and operators who want to do this job the right way. We're talking with more carriers and agencies who need quality inbound at scale. And we're investing in the underlying tech — call tracking, attribution, creative testing — that makes a serious performance shop a serious performance shop.
If you're an advertiser who needs reliable inbound calls, let's talk. If you're an operator-type who wants to build something rather than feed a hype machine, we're hiring.
Whether you're an advertiser looking for inbound calls that close, or an operator looking for a team that takes craft seriously — we want to hear from you.